Online Marketing vs. Offline Marketing , What is the difference?
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Every successful business owner understands that marketing is an important part of their business. After all, marketing brings in new customers, profits, and long-term benefits for the business. In thinking about marketing your business, you may have many questions, such as: ● What’s the difference between online and offline marketing? ● Is one better than the other? ● Which is the better option for you? These are all important questions, and this guide will help you in making a decision. What Is Online Marketing? Online marketing involves promoting your business, product, or service on the internet via your website, online ads, or social media. Benefits of online marketing include: 1. You can see the engagement of your content and promotions. With social media channels, you can physically see what your audience thinks of your brand and marketing. If you’re seeing lots of likes and shares of your content, then surely, you’re doing something right! 2. It’s easy to track your retur...